At First Principles, we believe in building and maintaining stead of thoroughbreds rather than chasing a mirage of a unicorn. SaaS companies are unique in that they have highly predictable revenues and can be operated from anywhere. There are several companies that have product-market fit but cannot fit into the 10X VC Math Equation. We acquire these companies and provide investors (and sometimes founders) an exit, leverage our engineering expertise and team in Bangalore, India to cut product development and maintenance expenses and work without Growth Team to sustainably grow the company using mainly organic growth (SEO & Inbound Marketing) and Outbound Sales Development. We focus specifically on Martech and Fintech space and look to find synergies between the different assets to hold.
As marketers ourselves, we have deep insights and absolutely love solving problems for marketers
The world is moving fast and the financial world needs to play catchup.
We acquire companies that need to provide an exit to investors and founders
With a consulting company backbone, we can quickly deploy an army of resources.
Building hundreds of products has helped us internally develop frameworks to move fast
Our consulting practice forces us to be the best at what we do and we can leverage that expertise
With a base in Bangalore, India, we save $$$ on product development costs.
Our companies are typically able to cross-market to each other’s customer bases
Real Estate Sponsors use SyndicationPro to raise equity for their real estate syndications. Our sponsors in aggregate manage a total over $300mm+ in assets. SyndicationPro provides them a Investor CRM to nuture and communciation with investors, a platform to market oppurtunities and manage the entire fundraising process online.Visit Website >
CRUSHIT helps young professionals in India design their future by developing practical skills, so that they can progress in their careers. As a ‘finishing school’ we provide a bridge between their college life and professional careers. Our unique online and in office practical training helps young individuals developer both the technical and soft skills to land their first job in the Tech and IT space.Visit Website >
Helping SaaS companies amplify their revenue/ 5x their revenue
First Principles is a premiere career-building platform. Our colleagues have gone on to found their own companies or have joined companies at senior positions to scale their operations. We are a place of passionate, competitive, and grounded individuals who believe in teamwork to move everyone individually and the organization forward.GROW WITH US